ABOUT PJC/
The power of engaging
storytelling
We are wordsmiths.
Storytelling is our craft and it seems businesses and organisations around the globe are figuring out the value in this.
Well written, engaging content builds connection. Your clients don’t want to be interacting with faceless entities. They want to know who you are, what you stand for and, of course, how you can help them.
At Pippa Jayne Communications we provide a journalistic and media-savvy approach to support you in communicating with your clients and stakeholders.
The journalistic approach
Journalists tell stories with integrity, objectivity, ethics and accuracy.
“This attention to detail and adherence to ethical standards is what differentiates journalism from other writing professions; it’s also what gives journalists an edge in the content marketing world” - Brafton.com
We know what questions to ask and how to form information into compelling stories and content across most mediums, including blogs, social media, marketing emails, websites and more.
Your stories, told well, will set you apart.
Kia ora, ko Pippa tōku ingoa
Nō Whangārei ōku tīpuna
Kei te noho au ki Tāmaki Makaurau
I’ve spent more than 15 years working with words. I am in awe of the power they wield when used well, even more so when they’re not. Being a qualified journalist means I have a trained nose for sniffing out stories, and the technical expertise to craft them into something worth reading.
I’ve done the mahi in the newsrooms, worked on the ‘dark side’ in publicity, and found my feet in corporate comms before going out on my own.
Through this time, I’ve been able to draw on the skills and expertise I learnt in journalism. It has taught me the value of working and writing with integrity and authenticity.
I'm not here to spin a narrative to drive sales or churn out an SEO word salad. That's not me. I'm here to support you in building trust with your audience through genuine, compelling content and strategic thinking.
Oh, and I love a good pun.
Our Services
Web content, media releases, brand guardianship and editorial storytelling.
FAQs
Commonly asked questions about writing content for your business.
Collabs
Take a look at our featured collabs for real life examples of work.
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CONTACT
Love a chat? 021 729 024
