BRAND GUARDIANSHIP/
Communications monitoring, guidance + content coaching
Brand guardianship
Communications monitoring, guidance + content coaching.
Ponder this. Does the content on your social channels mirror your website messaging and what you’re telling prospective job seekers in your ads?
As your brand guardian we can help you protect it. We do this by reviewing and monitoring anything you’re communicating to your clients and stakeholders so you have peace of mind that your voice is consistent and on-point anywhere your brand is.
We’ll help refine your communications strategy, keep your messaging in-order and guide you on how to make your communications more effective across touchpoints including:
Website
Social media
Job ads
Brochures and printed collateral
eDMs and newsletters
And more
What it looks like
It begins with an initial review of your key communication outputs, including your website, blog posts, social media channels, annual report, client newsletters, job ads, marketing ads, brochures + collateral. Then we’ll settle into some ongoing monitoring and advisory to support and guide your team.
You’ll receive:
Initial review and recommendations
Monthly 1:1 virtual check-in with Pippa
Monthly reporting
Ongoing brand monitoring, course correcting, email advisory, suggested edits to in-house produced content
Six-monthly analysis of our progress
20% discount on PJC writing and PR services
Who it’s for
This is a minimum year-long minimum commitment for organisations feeling a little lost in your comms. You’ve got the resource in-house producing content but you know it’s not quite hitting the mark.
Cost: $1,400/month
Need something else?
"Pippa has an incredible ability to find the human angle in everything we do. Our online presence is all Pippa, she's a fabulous guardian of our brand"
Liz Cassidy-Nelson, 155 Whare Āwhina